Eagle Defense Group

Eagle Defense Group offers tactical courses, firearms training and security services. They needed a website that convinces the customer before they even pick up the phone — and then gives them exactly what they need to make a decision.

Context

The client operates in two distinct worlds: public courses for individuals (shooting, survival, crisis management) and B2B security services for businesses (VIP protection, audits, employee training). Both audiences land on the same site with different intent — the structure had to work for both.

What we solved

• Course overview. Five courses ordered from beginner to advanced, each with its own page. The client adds new courses and dates themselves through the CMS.
• Dual audience. Navigation and content hierarchy separates B2C courses from B2B services without the site feeling fragmented.
• Credibility. Training photography, instructors with special forces and police backgrounds — content that convinces without resorting to empty marketing language.
• Contact and conversion. A clear CTA on every page, a contact form and a direct phone number always within reach.

Outcome

A Next.js site with Payload CMS, fully manageable without a developer. The client handles courses, dates and content on their own. The dark design with red accents matches the brand identity and sets it apart from generic competitors in the field.